Ever since search engine optimization sprung up, back links have been there. Now when Google launched its first algorithm to rank websites, it was known as Page Rank. Google Page Rank, named after Google’s founder Larry Page, was the only algorithm used by Google at that time. Do you know what it took into account when ranking websites? Links! Free online backlink generator tools are easily accessible. You can use these to get more backlinks and getting higher organic traffic.
Let us first understand what links are and how they are different from back links. When a website mentions the URL of your website or one of its pages on its website, it is linking to know. There are a number of reasons why a link may be put in a website. It may be that you published a piece of content and the author of some other website really liked it. Now they want to share it. They can’t just do that without plagiarizing from you. This is why they add a link to your website, making sure that proper credits are being given. When a website links to your website, it shows Google that your website has at least some sort of content that needs to be shared with the users. And the more links associated with your website, the better it is for you. Links are of two types. The first is a back link. Here, one website mentions the link to another website. Then there is an internal link. See, you own a blog.
You write multiple posts in a month and all come under one niche. When you write a blog post and mention the link to one of your web pages on that blog that is known as an internal link. You are basically linking to yourself. A back link is much more authoritative than an internal link but if you can’t find anyone back linking to you, you can use the internal link building method as well. And it is not just that you are building links because you want to increase your website’s rankings on search engines. No, that is not all. When a link is added, it sends link juice. If I own a website about fashion and I wrote a blog post about this latest outfit, what I can do this is share links to websites I purchase this outfit from or where people can go to purchase that outfit. But here is the thing. If I share a link to a website that sells that outfit and people purchase it but end up having a bad experience, which means bad image for my website as well. This is why links serve as an automatic way of judging how well a website is and if or not it should be ranked on search engines. Link juice would be the traffic going from my fashion blog to the website selling the outfits.
Now the thing about link building is that is that it is still one of the top factors for ranking on search engines. Today, Google has more than 200 factors for ranking websites. But link building is number one. But it is not just the number of links that matter. The quality of those links is an important ranking factor. So links can be judged for rankings on numbers, quality and relevance. The more links you have, the better ranking you will get. Like mentioned before, Google has a lot of ranking factors. Imagine if there was one single metric that could judge how well your website will perform on search engines, which did be cool right? Well there is one. It is known as domain authority. Domain authority is all the factors on search engine combined that show how well a website will do in terms of rankings. So if you want to know how much beneficial a link can be for your blog, you will need to calculate its domain authority. Next up is relevance. Now what relevance means is that the websites linking to you should be in your niche as well. This is because if you own a fashion blog, a website selling fashion products linking to you is great. On the other hand, a website, regardless of how great its authority is, that operates in the niche of education is not going to be very helpful for your blog.
Link building is a process that takes a lot of time. It takes time to judge what sort of websites should you be working with and how many links should you be generating in a course of a month. There are various ways that are proven for link building. Likewise, there are various tools that have been helping people for years who want to build links to improve their search engine rankings. Here are 3 tools you should use when generating back links.
Pre Post SEO Back link Maker
There are many ways to build links. There is guest posting. In guest posting, what you do is that you write a blog post for another blog. In return, when they publish that blog post, they add two links to your website. This is useful because you are getting links. For the publisher blog, they are generating traffic by using that blog post that you shared with them. However, that is just one way of building links. There are a lot of other blogs that need to create links immediately. So what this means is that you have a tool here that can take only seconds to create back links. This is great because you don’t need to put any effort into actually creating those links. There are some websites known as social book marking websites. If you put your website’s URL into pre post seo back link maker, what it will do is that it will make sure to add your website’s URL in multiple social book marking website directories. These links may not have the best quality but you can grow here by using quantity. Simply go to Pre post SEO back link maker’s website and put your URL now.
If you have been working on SEO for a while, there is no way you have not heard about Moz. Moz is a software company that offers different subscriptions to people who want to use their SEO tools. There are a lot of tools that Moz offers for free and there are a lot of tools that are paid. Their free SEO tools include keyword explorer, link explorer, Moz Bar and a 30 day trial for Moz Pro. Then have multiple tools for local marketing as well. If you go to their website, you will find all of these tools available and their charges mentioned as well. The metric that we use today known as domain authority, it was also introduced by Moz. Moz squeezed all the ranking factors that search engines take into account into one single metric known as domain authority. You can use Moz tools to find out the domain authority of your website. Likewise, we have page authority. Page authority is same as domain authority except it works on individual pages. The thing about domain authority and page authority is that these are based on logarithmic scales. The scale is ranged from 0 to 100. The more your domain authority, the better you have chances of ranking on search engines. Likewise, the more you have domain authority, the more it gets difficult for you to increase your domain authority. Jumping from 20 to 25 in domain authority is much easier than jumping from 70 to 75. Only websites like Wikipedia who are information giants have the domain authority of a 100.
Ahref is the last tool that you should be using when ranking websites. If you want to build links, Ahref’s paid tools are a great way to improve your rankings. Likewise, you have their 7 day trial for 7 dollars. These tools include multiple options. Ahref stands to grow your search traffic. They will help you research your competitors and they will help you in monitoring your niche. Ahrefs will help you in competitive analysis, keyword research, back link research, content research, rank tracking and web monitoring. Ahref offers 24/5 customer support. You can call them whenever you want to consult on any of their tools. Likewise, they have a community on Facebook. You can interact with other people who are using Ahref and of course, these people also work in your niche, to increase your knowledge of SEO. They have great learning material that you can use.
If you use the above mentioned three tools and focus on building links for your website, you can do great in terms of ranking website. All it takes is a couple of months’ time and a lot of dedication. It is difficult but it is not impossible to rank number one on Google. You can check out blogs like Neil Patel and Backlink to learn more about the niche of SEO and link building. These are the pioneers in this field.